Fight The Fakes

Seeing as we will be heading off to Milan next week to visit the Salone Internazionale del Mobile, I thought I’d direct you to this interesting article about fighting the fakes…

‘Drawing attention to what seems to be an epidemic of counterfeits and knockoffs that has invaded the furnishings market, fair organizer Cosmit has introduced intellectual and industrial property regulations for all exhibitors at Salone Internazionale del Mobile, the annual extravaganza that attracts over 300,000 visitors.’

The Italian commision, INDICAM, who oversee the prosecution of counterfeit goods have drawn up a list of rules which will be distributed to all exhibitors at Salone. The regulations stress the companies’ own obligation to respect industrial property and intellectual rights. Offenders will be ordered to remove the goods in question, and exhibitors have been warned that they may be asked to withdraw any items where rights are violated prior to the fair taking place.

‘Beyond the fair itself, Elle Décor Italia has embarked on an aggressive campaign against fakes of all kinds, called “Be Original.” Besides publishing an ongoing series of articles, the magazine has collaborated with leading manufacturers to take over the windows of La Rinascente, Milan’s foremost department store, filling it with displays of iconic pieces from such industry heavyweights as Alessi, B&B Italia, Cassina, Flos, Kartell, Knoll and Vitra.’

The show begins next week, running from the 9th April to the 14th April, where visitors and fellow exhibitioners can view for themselves the high quality, licensed goods on show.

Leave a Reply